certified dealer - Blog - Automotive Internet Sales - BDC - Free Training Resources2024-03-28T08:36:53Zhttps://automotiveinternetsales.com/profiles/blogs/feed/tag/certified%2BdealerWomen’s Buying Trends & Best Practices to Put Women in the Driver’s Seathttps://automotiveinternetsales.com/profiles/blogs/women-s-buying-trends-best-practices-to-put-women-in-the-driver-s2017-03-09T22:13:18.000Z2017-03-09T22:13:18.000ZAnne Fleminghttps://automotiveinternetsales.com/members/AnneFleming<div><p>In today’s hyper-competitive industry, women buyers are crucial for dealer’s success. Almost 8 million new cars are being purchased by women alone. And, <em>Certified Trusted Dealers</em> are expanding their business to this powerful buying segment. In fact, these <em>Certified Trusted Dealers</em> have a cumulative 97.1% satisfaction score vs non-certified trusted dealers 85.5% satisfaction score. What a difference!</p><p>Women-Drivers has just compiled our annual comprehensive report on women’s Purchasing, Shopping and Service Drive trends, experiences and preferences.<br/> <strong><a rel="nofollow" href="http://women-drivers.com/2017-us-womens-car-dealership-report/" target="_blank">Click for access to the 2017 US Women’s Car Dealer Report & Trends</a></strong>. Best business practices are included to elevate your female client experience to help your store achieve increased market share, sales and retention.</p><p>Here are some game-changing data points to keep in mind:</p><ul><li>45% of women purchase cars by themselves</li><li>53% of millennial car buyers are women</li><li>38% of women out-earn their husbands</li><li>56% of women do not buy from the brand dealer closest to their home</li></ul><p>What actions do you have in place or will you implement to be a destination dealership for women+families?</p></div>