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Sean V. Bradley & Karen Bradley Will Be Training The 7 Habits of Highly Effective People - June 17th

http://www.franklincoveydealersynergy.com

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http://www.internetsales20group.com

New Automotive Sales Consultant Inspired By "The 7 Habits Of Highly Effective People" Book Creates His Mission Statement...

Joseph Argento Just took the leap of faith and started a career in the Automotive Sales industry, but before he did he went through a rigorous training curriculum. Part of his education was the reading of Dr. Stephen Covey's "7 Habits Of Highly Effective People" Book. Joe was so inspired by the book, he not only created an amazing Mission Statement, he also then created this video in it to the industry.

I know a rising start when I see one. This kid is one to keep your eye on-

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http://www.franklincoveydealersynergy.com
http://www.internetsales20group.com

I was recently onsite at a Dealership client in Michigan and was PLEASANTLY surprised to see that the ENTIRE management team was immersed in the 7 Habits Of Highly Effective People Training! Every week they read a new chapter and discuss it in the Manger's Meeting. When I came to the dealership to train they were on habit 6... "SYNERGY"! They were so kind to invite me to share some of my thoughts and knowledge as a FranklinCovey Trainer and I had such an amazing time explaining my interpretation of Dr.Covey's message.

This video is of me "free styling" my thoughts about the 6th Habit and how it all comes together.

Enjoy!

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Wow! After 48 hours, I believe the jet lag is gone! And just under 48 hours (and waiting over an hour in the airport AFTER I spoke to someone) to FINALLY get my bags back from my trip to Dallas!! Aaahhhhh!!! 
 
I'm still flying high, though, because I have so much energy from the Internet Sales 20 Group, which in my opinion was the most motivating 3 days of my life.  I say my "life" because my "career" is only a tip of the iceberg.  If you are not happy as a person, you will not be happy as a professional.  Attitude does not start with an "A" by coincidence...it's because that's where it all starts!!  I made some genuine connections with great people that I can't wait to see in Los Angeles at the next event and they have definitely changed my attitude for good! 
 
To sum up 32 hours in 3 days of intense learning and sharing thoughts, great customer service rules the world, and everything else, including the sales, will come naturally!
 
Being in customer service myself, I find that I analyze others in the same profession daily.  Sometimes, it benefits us to adjust our approach on the phone, and in order to do that, we need to make sure we understand where it all starts.  I believe we all know this to be the obvious, but common sense isn't so common...right!!?? 
 
Case in point.  I recently had an issue with a common furniture company. I called into the trusty "800" number, and after a few minutes playing with the "automated person" trying to tell a computer what my issue was, I finally got a human being!  I wanted to exchange some office cubical pieces I ordered.  I then got transferred to a guy in I-dont-know-what-country-land...that was absolutely no help.  I had asked the company to return the pieces, or instead of returning them, just help me exchange for what I need.  He proceeded to explain why he couldn't exchange the broken parts for new ones.  After this conversation going nowhere for about 10-12 minutes, I then requested to speak to a supervisor that can help me....hopefully.
 
As if you didn't already get my point, the supervisor was even better at giving me reasons as to why they "couldn't do it" (GREAT at using 3rd parties as verification for procedure, just like we do in the car business with bank programs, vendors, and even state and federal regulations).  I then realized I had to put my salesman cap on, and along with that comes "the sweet man voice" ...and for the record women, this works better for you than it does for us men! ;-) 
Remember the thing about bees with honey, as opposed to bees with vinegar...right?
 
I proceeded to put myself in her shoes, and bluntly asked to put herself into mine as the customer that spends a lot of money with her business.  I literally asked her to "close her eyes, and imagine my frustration with having to deal with your company, that you charged me (and didn't disclose) a ridiculous amount of money to deliver furniture that I could have picked up (across the street). One piece was missing, another broken, and all I want is to do what my company hired me for...build an Internet Sales Department to help my business grow!!! ...and quite frankly, I hope you can appreciate that my time is money, and I don't like wasting money!  I do not mean to have an attitude with you ma'am, but I'm really hoping you can make this better.  Can you see what I am saying and appreciate where I am coming from?"
 
IMMEDIATELY, she put me on hold for less than 20 seconds, and came back with a 10% credit and refunded the WHOLE delivery charge!  My new furniture is coming Next Friday, and I told her that I am very eCommerce savvy, and that she just turned the murderous review that I was about to put ALL over, into a satisfying experience that I appreciated her making right! 
 
Don't be afraid of bad reviews and irate customers!  Even if we put our happy face on everyday, we can't please everyone, all the time.  No matter how hard we try, there will be "that one".  The real professional will acknowledge the objection,  isolate it, and come up with a satisfying solution that helps both parties better themselves.  If the customer is right, let's do the right thing.  If the customer is wrong, then let's explain to them why it is, what it is.  Use 3rd parties when evaluating trades, telling people interest rates, or even quoting price!  "We have a cash price, retail (financing) price, and a leasing price...which one were you most interested in Mr./Ms. Customer..??" 
 
Now you are asking an open ended question to find out what the customer's concerns are.  When the prospect suggests a ridiculously high number for their trade, we can't tell them they are wrong and how it really is (as much as we want to).  There is a right way and an even better way to handle every situation that arises.  As Dr. Covey says to begin with the end result in mind, and simply handle every situation with the care it deserves.  Without customers we wouldn't have a job! 
 
Happy selling!
 
Andy Fedo
Director of Internet Sales
Lithia Nissan Hyundai of Fresno
 
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Certified FranklinCovey Trainer, Sean V. Bradley Trains An Automotive Dealer Group CRM Manager On The Time Matrix from Dealer Synergy on Vimeo.

http://www.franklincoveydealersynergy.com

I was conducting a personal (Video) Go To Meeting with an Internet Sales 20 Group client of a Dealer Group and "Time Management" came up in the conversation and so I went into details of the philosophy and strategy of FranklinCovey...

 

So... here is a snippet of our conversation, I hope you enjoy.

 

Please let me know if you have any questions-

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Quote of the Day

Today, take a moment for a little self assessment. How much passion do you feel about the things you do? How often do you express that passion? If you come to the conclusion that you no longer have the passion you once did, try to find one small thing to ignite that passion again. When others see the passion in you, it may just ignite passion in them and inspire wonderful achievement. 

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Karen Bradley, President of Dealer Synergy is Certified in the NEW FranklinCovey Curriculum "5 Choices of Extraordinary Productivity"

AUDUBON, N.J.June 12, 2012 /PRNewswire/ -- Karen Bradley, President of Dealer Synergy has recently completed her certification program from FranklinCovey on the new curriculum  "5 Choices of Extraordinary Productivity." Karen, who is already a certified FranklinCovey Trainer / Facilitator for the "7 Habits of Highly Effective People" is quoted as saying " I am very excited to add the '5 Choices of Extraordinary Productivity' certification to my resume both personally and professionally. On a personal note, being married with children, owning multiple companies with a national client base is very complex and sometimes stressful. It is imperative that I am focused and organized in order to maintain everything with the utmost professionalism and achieve success. On a professional level, Dealer Synergy is the only official partner with FranklinCovey in the Automotive Sales Industry and being able to provide Tens of Thousands of Automotive Dealerships training, information, education, motivation on time management, organization, leadership, work / life balance, technology solutions and more is an amazing privilege and an absolute necessity."

ABOUT the "5 Choices of Extraordinary Productivity".  

1. Act on the Important, Don't React to the Urgent - In today's world, people are drowning in email, overwhelmed with demands, and trying to do more with less. 5 Choices participants filter the vitally important priorities from distractions so they can focus on making a real contribution.

2.  Go For Extraordinary, Don't Settle for Ordinary -Everyone wants to make a difference, but competing priorities often prevent them from achieving extraordinary results. 5 Choices participants redefine their roles in terms of extraordinary results to achieve high-priority goals.

3.  Schedule the Big Rocks, Don't Sort Gravel - The crushing increase in workday pressures can make people feel helpless and out of control. 5 Choices participants regain control of their work and lives through a cadence of planning and execution that produces extraordinary outcomes.

4.  Rule Your Technology, Don't let it Rule You - An electronic avalanche of email, texts, and social-media alerts seriously threaten productivity as never before. 5 Choices participants leverage their technology and fend off distractions by optimizing platforms like Microsoft® Outlook® to boost productivity.

5.  Fuel Your Fire, Don't Burn Out - Today's exhausting, high-pressure work environment burns people out at an alarming rate. Applying the 5 Energy DriversTM, participants benefit from the latest in brain science to consistently recharge their mental and physical energy.

About Karen Bradley:

Karen Bradley is the President of Dealer Synergy Inc. A National Training, Consulting and Digital Marketing Company for the Automotive Sales Industry. Karen is also a Certified Trainer and Facilitator for the FranklinCovey "7 Habits of Highly Effective People" and "5 Choices of Extraordinary Productivity" Curriculum.  Karen has been in Automotive Sales Training, Consulting, Leadership and Management for 6+ years. She is a 20 Group Speaker and Co-Founder of www.AutomotiveInternetsales.com

You can see Karen Bradley speak at the upcoming Internet Sales 20 Group in Chicago in October. For more details call 267-319-6776

Contact – Amanda@DealerSyenrgy.com 267-319-6776

SOURCE Synergized Media

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http://www.AutomotiveInternetsales.com

Source: PR Newswire (http://s.tt/1ebBp)

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http://www.franklincoveydealersynergy.com
Dealer Principal & ENTIRE Management Team Attends The Dealer Synergy / FranklinCovey "7 Habits of Highly Effective People" Workshop in Jackson Tennessee

These are the testimonials after a 1 day workshop!

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http://www.automotiveinternetsales.com
http://www.dealersyenrgy.com

"Ace of Spades" Example - Automotive Internet Sales (Phone Sales) Process

This is one of my favorite examples... I have been using it for YEARS :)

"Ace of Spades"... This example basically explains the concept of "Begin with the end" in mind!!

Watch this video a couple of times, it is awesome!!

 

I had an AMAZING class of trainees at Vara Chevrolet in San Antonio Texas!!

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