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http://www.BradleyOnDemand.com/ 856-546-2440

Dealers, Do Not Forget About Your Receptionist - Make Money Mondays - Special Edition

In this week's Episode of Make Money Mondays Special Edition, Toni Anne Fardette, Business Development Director of the Atlantic Auto Group and The Billion Dollar Girl, explains the importance of training your receptionist. Most Dealerships do not take the time to make sure their receptionist is properly trained. Remember, the receptionist is ofter the first impression and first point of contact with potential customer. Taking the time to make sure they know how to check in appointments and use the CRM properly will help streamline your process.

If you like Make Money Mondays, you will love Bradley On Demand: http://www.BradleyOnDemand.com/
856-546-2440

For more information about Dealer Synergy, visit http://www.DealerSynergy.com/

Sign up now for the next Internet Sales 20 Group in Philadelphia July 10-12th!
http://internetsales20group.com

If you have any questions, call or text Sean on his cell 267-319-6776.

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http://www.automotivedigitaltraining.com 856-546-2440
http://www.dealersynergy.com

Make Money Mondays with Sean V. Bradley - 'Stop Being Scared Of Making Phone Calls - Automotive Sales - Car Sales

This is such an important subject… The Phones! The Internet Sales is a PHONE SALE. PERIOD!

You have to dial the phones if you want to sell cars. Email SELLS the Phone call and the Phone Call SELLS the appointment. The appointment sells the relationship and then the car.

I hope you enjoy!

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http://www.internetsales20group.com

Mark Rodriguez is a National Speakers Association Member, GNYADA Speaker /Trainer, NJ CAR Speaker / Trainer and and Internet Sales 20 Group Speaker / Trainer. Mark recently stopped by our Production Studio to share some of his wealth of knowledge in Automotive Phone Sales.

Thanks Mark!

If you like Mark's message and are interested in hearing more, then you are in luck! Mark Rodriguez is going to be speaking in Los Angles, at the upcoming Internet Sales 20 Group!

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http://www.dealersynergy.com
http://www.seanvbradley.com

Dealer Synergy LIVE Onsite Training -Very Unimpressed with Mystery (Phone) Shopping Car Dealerships in Chicago... WOW

I was onsite at a progressive Chevy Dealership in Chicago and we Mystery Shopped about 5 dealerships... They were all shocked by how bad the phone calls went. EVEN the "Big" dealerships totally blew it on the calls.

It is a fact that the Phones are the MOST underutilized tools at a dealership. 

*** I am editing the actual videos of the Mystery Shops... CRAZY!

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I remember when it happened:

The Director walked in and said, “Today’s minimum goal is 18 appointments.”

I remember when it happened:

The Coordinators complained, “That’s not really fair, we have to train!”

I remember when it happened:

The Trainers said, “We’ll make sure you all have an opportunity to get on the phones today.”

I remember when it happened:

We had a great training session, everyone was enthusiastic about learning.

I remember when it happened:

We picked up our phones and started dialing.

I remember when it happened:

We left message after message after message…and somehow, before we knew it; we had eleven appointments.

I remember when it happened:

We all were excited, “We’re two thirds of the way to the goal.”

I remember when it happened:

Someone said, “The contact ratio is unusually high today.”

I remember when it happened:

 I took a T/O for a coordinator, hung up and signaled “Thirteen” but was promptly corrected…”Fourteen”…someone else had gotten an appointment while I was on the call…felt great to be wrong!

I remember when it happened:

This was UNBELIEVABLE! …could it really happen? ...only one hour had gone by.

I remember when it happened:

The energy was like a boiler room…you could literally feel it on your skin.

I remember when it happened:

Fifteen! Sixteen, Seventeen?

I remember when it happened:

The fight was on…everyone was dialing the phones.  Assistant Director, Director, trainers, er’body!

I remember when it happened:

Eighteen…nineteen, we cheered; then got real focused.

I remember when it happened:

Someone asked, “What’s the record for appointments in one day here in this department?”

I remember when it happened:

The coordinators and directors answered in unison, “27!”

I remember when it happened:

Someone said “people…we just set twenty appointments in less than two hours; just imagine if we had all day.”

I remember when it happened:

Things slowed down…The trainers said, “I didn’t hear any bells…It’s not over, keep going!!!”

I remember when it happened:

Twenty-one…Twenty-two.

I remember when it happened:

It was time to go.

I remember when it happened:

They turned out all the lights. (as if that mattered to me)

I remember when it happened:

 They were ready to lock the doors.

I remember when it happened:
The last coordinator hung up the phone and announced “We started just two hours ago, and I just set the twenty-third appointment of the day.  Woohoo!”

I remember when it happened:

The owners of the Dealership walked by and said, “Dealer Synergy...WOW!”

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