showroom - Blog - Automotive Internet Sales - BDC - Free Training Resources2024-03-29T12:31:38Zhttps://automotiveinternetsales.com/profiles/blogs/feed/tag/showroomBreakdown Between Showroom Dept & Internet / BDC- Make Money Mondays - Automotive Saleshttps://automotiveinternetsales.com/profiles/blogs/breakdown-between-showroom-dept-internet-bdc-make-money-mondays2017-06-26T12:53:25.000Z2017-06-26T12:53:25.000ZChristopher Germanhttps://automotiveinternetsales.com/members/ChristopherGerman<div><p><iframe width="560" height="315" src="https://www.youtube.com/embed/QIha_8SJwus" frameborder="0" allowfullscreen=""></iframe></p>
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<div id="watch-uploader-info"><span class="watch-time-text">Published on Jun 26, 2017</span></div>
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<p id="eow-description"><a href="http://www.bradleyondemand.com/" class="yt-uix-servicelink" data-target-new-window="True" data-url="http://www.BradleyOnDemand.com/" data-servicelink="CDIQ6TgYACITCLXdxbvG29QCFQyLnAod_HIM0Sj4HQ" rel="nofollow noopener" target="_blank">http://www.BradleyOnDemand.com/</a> 856-546-2440 <br />
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Make Money Mondays with Sean V. Bradley - BDC Prior Customers & Orphan Owners<br />
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In this week's Episode of Make Money Mondays Sean V. Bradley, President of Dealer Synergy, explains the disconnect between the Showroom and the Internet department. What most people don't know is that the Internet and Phones are the new Showroom. The hardest part of an Internet Sale is to just get the person on the phone. Showroom consultants often do not treat Internet Consultants with the respect they deserve. There is a massive disconnect and Sean has a method to close that gap.<br />
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To visit all of our Make Money Mondays in one place visit: <a href="http://www.makemoneymondays.net/" class="yt-uix-servicelink" data-target-new-window="True" data-url="http://www.MakeMoneyMondays.net/" data-servicelink="CDIQ6TgYACITCLXdxbvG29QCFQyLnAod_HIM0Sj4HQ" rel="nofollow noopener" target="_blank">http://www.MakeMoneyMondays.net/</a><br />
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If you like Make Money Mondays, you will love Bradley On Demand: <a href="http://www.bradleyondemand.com/" class="yt-uix-servicelink" data-target-new-window="True" data-url="http://www.BradleyOnDemand.com/" data-servicelink="CDIQ6TgYACITCLXdxbvG29QCFQyLnAod_HIM0Sj4HQ" rel="nofollow noopener" target="_blank">http://www.BradleyOnDemand.com/</a> <br />
856-546-2440 <br />
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For more information about Dealer Synergy, visit <a href="http://www.dealersynergy.com/" class="yt-uix-servicelink" data-target-new-window="True" data-url="http://www.DealerSynergy.com/" data-servicelink="CDIQ6TgYACITCLXdxbvG29QCFQyLnAod_HIM0Sj4HQ" rel="nofollow noopener" target="_blank">http://www.DealerSynergy.com/</a><br />
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Sign up now for the next Internet Sales 20 Group!<br />
<a href="http://internetsales20group.com/" class="yt-uix-servicelink" data-target-new-window="True" data-url="http://internetsales20group.com" data-servicelink="CDIQ6TgYACITCLXdxbvG29QCFQyLnAod_HIM0Sj4HQ" rel="nofollow noopener" target="_blank">http://internetsales20group.com</a><br />
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If you have any questions, call or text Sean on his cell 267-319-6776.<br />
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</div>BDC Prior Customers & Orphan Owners - Make Money Mondays- Automotive Saleshttps://automotiveinternetsales.com/profiles/blogs/bdc-prior-customers-orphan-owners-make-money-mondays-automotive-s2017-06-19T14:00:51.000Z2017-06-19T14:00:51.000ZChristopher Germanhttps://automotiveinternetsales.com/members/ChristopherGerman<div><p><iframe width="560" height="315" src="https://www.youtube.com/embed/xczl6vOlk14" frameborder="0" allowfullscreen=""></iframe></p>
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<p>http://www.BradleyOnDemand.com/ 856-546-2440</p>
<p>Make Money Mondays with Sean V. Bradley - BDC Prior Customers & Orphan Owners</p>
<p>In this week's Episode of Make Money Mondays Sean V. Bradley, President of Dealer Synergy, explains the importance of orphan owners at your dealership. NADA says dealerships have a 70% attrition rates. When these sales people leave, their previous customers do not have a resource at your dealership. This is where you should want to adopt every previous customer and make them into your own. You should look as these orphan owners as a possible lead and should be proactive in trying to work with them.</p>
<p>To visit all of our Make Money Mondays in one place visit: http://www.MakeMoneyMondays.net/</p>
<p>If you like Make Money Mondays, you will love Bradley On Demand: http://www.BradleyOnDemand.com/<br />
856-546-2440</p>
<p>For more information about Dealer Synergy, visit http://www.DealerSynergy.com/</p>
<p>Sign up now for the next Internet Sales 20 Group!<br />
http://internetsales20group.com</p>
<p>If you have any questions, call or text Sean on his cell 267-319-6776.</p>
</div>Creating a Memorable Experience in Your Showroom - Make Money Mondays - Automotive Saleshttps://automotiveinternetsales.com/profiles/blogs/creating-a-memorable-experience-in-your-showroom-make-money-monda2017-04-10T12:45:21.000Z2017-04-10T12:45:21.000ZChristopher Germanhttps://automotiveinternetsales.com/members/ChristopherGerman<div><p><iframe width="560" height="315" src="https://www.youtube.com/embed/pHJn019xwZI" frameborder="0" allowfullscreen=""></iframe></p>
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<p><a href="http://www.bradleyondemand.com/" class="yt-uix-servicelink" data-servicelink="CDEQ6TgYACITCK7fjIX1mdMCFY2RnAodnyUNOij4HQ" data-target-new-window="True" data-url="http://www.BradleyOnDemand.com/" target="_blank" rel="nofollow noopener">http://www.BradleyOnDemand.com/</a><span> 856-546-2440 </span><br />
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<span>Creating a Memorable Experience in Your Showroom - Make Money Mondays</span><br />
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<span>In this week's Episode of Make Money Mondays Sean V. Bradley, CSP, President of Dealer Synergy, discusses the importance of creating a memorable experience for your customers in your showroom. If an automobile is the second largest item that the average American will every buy in their entire lifetime, why wouldn't you pull out all of the stops to make sure they cherish the moment of receiving their new car? Take advantage of the resources at your fingertips and make sure your customers fall in love not only with their new car, but your dealership as well!</span><br />
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<span>Sign up now for Internet Sales 20 Group 10 in Philadelphia, PA July 10-12, 2017!</span><br />
<a href="http://internetsales20group.com/" class="yt-uix-servicelink" data-servicelink="CDEQ6TgYACITCK7fjIX1mdMCFY2RnAodnyUNOij4HQ" data-target-new-window="True" data-url="http://internetsales20group.com/" target="_blank" rel="nofollow noopener">http://internetsales20group.com/</a><br />
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<span>If you like Make Money Mondays, you will love Bradley On Demand: </span><a href="http://www.bradleyondemand.com/" class="yt-uix-servicelink" data-servicelink="CDEQ6TgYACITCK7fjIX1mdMCFY2RnAodnyUNOij4HQ" data-target-new-window="True" data-url="http://www.BradleyOnDemand.com/" target="_blank" rel="nofollow noopener">http://www.BradleyOnDemand.com/</a><span> </span><br />
<span>856-546-2440 </span><br />
<br />
<span>For more information about Dealer Synergy, visit </span><a href="http://www.dealersynergy.com/" class="yt-uix-servicelink" data-servicelink="CDEQ6TgYACITCK7fjIX1mdMCFY2RnAodnyUNOij4HQ" data-target-new-window="True" data-url="http://www.DealerSynergy.com/" target="_blank" rel="nofollow noopener">http://www.DealerSynergy.com/</a><br />
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<span>If you have any questions, call or text Sean on his cell 267-319-6776.</span></p>
</div>5 Reasons Why You Should Vote For Dealer Synergy For The 2017 Dealers' Choice Awardshttps://automotiveinternetsales.com/profiles/blogs/5-reasons-why-you-should-vote-for-dealer-synergy-for-the-2017-dea2017-04-05T14:53:56.000Z2017-04-05T14:53:56.000ZChristopher Germanhttps://automotiveinternetsales.com/members/ChristopherGerman<div><p><a href="http://storage.ning.com/topology/rest/1.0/file/get/1475330?profile=original" target="_self"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1475330?profile=original" width="487" class="align-center" height="1903"></a></p>
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<p style="text-align: center;"><strong><span class="font-size-7"><a href="https://www.surveymonkey.com/r/adtdc2017" target="_blank">VOTE HERE</a></span></strong></p>
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<p style="text-align: center;"><strong><span class="font-size-7"><iframe width="560" height="315" src="https://www.youtube.com/embed/0NyhhjGIJas" frameborder="0" allowfullscreen=""></iframe></span></strong></p></div>Dealers, Do Not Forget About Your Receptionist - Make Money Mondays - Special Editionhttps://automotiveinternetsales.com/profiles/blogs/dealers-do-not-forget-about-your-receptionist-make-money-mondays-2017-04-03T17:34:35.000Z2017-04-03T17:34:35.000ZChristopher Germanhttps://automotiveinternetsales.com/members/ChristopherGerman<div><p><iframe width="560" height="315" src="https://www.youtube.com/embed/4CnCSfVuh3U" frameborder="0" allowfullscreen=""></iframe></p>
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<p>http://www.BradleyOnDemand.com/ 856-546-2440</p>
<p>Dealers, Do Not Forget About Your Receptionist - Make Money Mondays - Special Edition</p>
<p>In this week's Episode of Make Money Mondays Special Edition, Toni Anne Fardette, Business Development Director of the Atlantic Auto Group and The Billion Dollar Girl, explains the importance of training your receptionist. Most Dealerships do not take the time to make sure their receptionist is properly trained. Remember, the receptionist is ofter the first impression and first point of contact with potential customer. Taking the time to make sure they know how to check in appointments and use the CRM properly will help streamline your process.</p>
<p>If you like Make Money Mondays, you will love Bradley On Demand: http://www.BradleyOnDemand.com/<br />
856-546-2440</p>
<p>For more information about Dealer Synergy, visit http://www.DealerSynergy.com/</p>
<p>Sign up now for the next Internet Sales 20 Group in Philadelphia July 10-12th!<br />
http://internetsales20group.com</p>
<p>If you have any questions, call or text Sean on his cell 267-319-6776.</p>
</div>The New Dealership Showroom are the Internet and Phones - Autobytel Webinar - March 7thhttps://automotiveinternetsales.com/profiles/blogs/the-new-dealership-showroom-are-the-internet-and-phones-autobytel2017-03-10T23:15:32.000Z2017-03-10T23:15:32.000ZChristopher Germanhttps://automotiveinternetsales.com/members/ChristopherGerman<div><p><iframe width="560" height="315" src="https://www.youtube.com/embed/6GMySecKysg" frameborder="0" allowfullscreen=""></iframe></p>
</div>Make Money Mondays with Sean V. Bradley - Showroom Digital Evidence Manuals - Automotive Saleshttps://automotiveinternetsales.com/profiles/blogs/make-money-mondays-with-sean-v-bradley-showroom-digital-evidence-2017-02-27T15:35:32.000Z2017-02-27T15:35:32.000ZChristopher Germanhttps://automotiveinternetsales.com/members/ChristopherGerman<div><p><iframe width="560" height="315" src="https://www.youtube.com/embed/2THx1yN5wDk" frameborder="0" allowfullscreen=""></iframe></p>
<p></p>
<p>http://www.BradleyOnDemand.com/ 856-546-2440</p>
<p>Make Money Mondays with Sean V. Bradley - Know Your Used Car Inventory</p>
<p>In this week's Episode of Make Money Mondays Sean V. Bradley, President of Dealer Synergy, explains the importance of evidence manuals. A Digital Evidence Manual is a clever way for you to show why a prospect should buy a vehicle from you. Previously evidence manuals were made with notebooks and pictures, but in the modern age, we are seeing them created in videos and on tablets. You should always try to receive a customer review after you sell someone a vehicle.</p>
<p>Sign up now for Internet Sales 20 Group 10 in Philadelphia, PA July 10-12, 2017!<br />
http://internetsales20group.com</p>
<p>To visit all of our Make Money Mondays in one place visit: http://www.MakeMoneyMondays.net/</p>
<p>If you like Make Money Mondays, you will love Bradley On Demand: http://www.BradleyOnDemand.com/<br />
856-546-2440</p>
<p>For more information about Dealer Synergy, visit http://www.DealerSynergy.com/</p>
<p>If you have any questions, call or text Sean on his cell 267-319-6776.</p>
</div>Bridge The Gap Between The Showroom Sales & Internet Sales / BDC Department At IS20G 7https://automotiveinternetsales.com/profiles/blogs/bridge-the-gap-between-the-showroom-sales-internet-sales-bdc-depa2015-04-01T18:55:49.000Z2015-04-01T18:55:49.000ZSean V. Bradleyhttps://automotiveinternetsales.com/members/SeanVBradley<div><p><iframe width="560" height="315" src="https://www.youtube.com/embed/4FUCNvUL4K8?rel=0" frameborder="0" allowfullscreen=""></iframe><br />
http://www.InternetSales20Group.com 856-546-2440<br />
#IS20G</p>
<p>Bridge The Gap Between The Showroom Sales & Internet Sales / BDC Department At IS20G 7</p>
</div>. Make Money Mondays - Sean V. Bradley - Problems with BDChttps://automotiveinternetsales.com/profiles/blogs/make-money-mondays-sean-v-bradley-problems-with-bdc2015-02-23T13:57:35.000Z2015-02-23T13:57:35.000ZBrittany Lightshttps://automotiveinternetsales.com/members/BrittanyLights<div><p><iframe width="560" height="315" src="https://www.youtube.com/embed/qNt7C_wDQQA?wmode=opaque" frameborder="0"></iframe></p><p></p><p><br/>Sean V. Bradley,CEO of Dealer Synergy wrote an article for Auto Success Magazine about Why BDC's fail. A BDC can handle unsold showroom traffic, data mining, campaign management, equity mining, expiring warranties, aftermarket products, special finance, Internet sales, phone sales, cross promotional marketing, fleet, etc. One of the main reasons that BDC doesn't work is because most dealerships put untrained people together to do everything. Your Internet department should not be a big cluster of people doing a bunch of different things. You should scale into the BDC, and start with the biggest opportunity to be successful. The best thing for you to do is to start with the Internet because 92-99% of Americans go online before stepping into a dealership.</p><p>Your Internet department should be your anchor. Secondly, the Internet is predominately a phone sale. Email sells the phone, phone sells the appointment, and the appointment builds the relationship, product, presentation, demo, drive, and delivery. Your Internet department should be trained in the Inbound and Outbound phone call process, Qualifications, Objections and Rebuttals. If they are trained in these fields, they should be able to take inbound phone ups as well. So, the anchor of a BDC should start with Internet leads and inbound phone ups. After, you could increase to the next module. Depending on what your goals are, will dictate what module you implement next. Stop playing checkers with your BDC, and start playing chess. <br/><br/>If you like Make Money Mondays, you will love Bradley On Demand: <a title="http://www.BradleyOnDemand.com" class="yt-uix-redirect-link" dir="ltr" href="http://www.bradleyondemand.com/" target="_blank" rel="nofollow">http://www.BradleyOnDemand.com</a><br/><br/>For more information about Dealer Synergy visit, <a title="http://www.DealerSynergy.com" class="yt-uix-redirect-link" dir="ltr" href="http://www.dealersynergy.com/" target="_blank" rel="nofollow">http://www.DealerSynergy.com</a></p></div>The Power of Orange!https://automotiveinternetsales.com/profiles/blogs/the-power-of-orange2014-05-07T15:05:02.000Z2014-05-07T15:05:02.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><a href="http://storage.ning.com/topology/rest/1.0/file/get/1474530?profile=original" target="_self"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1474530?profile=original" width="612" class="align-full"></a></p></div>And That Is What An Up Sheet Looks Like!https://automotiveinternetsales.com/profiles/blogs/and-that-is-what-an-up-sheet-looks-like2014-04-30T15:48:44.000Z2014-04-30T15:48:44.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><a href="http://storage.ning.com/topology/rest/1.0/file/get/1474450?profile=original" target="_self"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1474450?profile=original" width="612" class="align-full"></a></p></div>End The Month Strong!https://automotiveinternetsales.com/profiles/blogs/end-the-month-strong2014-04-29T13:41:00.000Z2014-04-29T13:41:00.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><a href="http://storage.ning.com/topology/rest/1.0/file/get/1474457?profile=original" target="_self"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1474457?profile=original" width="640" class="align-full"></a></p></div>1 Week Left!https://automotiveinternetsales.com/profiles/blogs/1-week-left2014-04-23T13:57:56.000Z2014-04-23T13:57:56.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p>From today forward we have 7 total selling days left. Push hard all the way through till the end. Revisit customers that came in and didn't buy. Relook at their trades. Check all other possibilities. What if they were on another vehicle? What about longer term? Used? Certified? New? Lease? One Pay Lease? More Down? Co-Signer? Turn up the heat! T.O everybody. Stay focused. Be happy. </p><div>Internet departments hammer the phones. Bang out 17 calls per hour. Stay on Script. Set appointments. Directors, T.O the calls. Drive your departments. Set the tone. Motivate! Inspire! Train! Teach! Lead & Guide Your Team! Finish Strong! Don't look at the negatives. Focus on the positives. Take the lemons and make lemonade! Have a great day! Let's have a record breaking final 7 days! All things are possible baby!!!!!!</div></div>Mid-Week Motivation with Joe Cala - 'If You Can Dream It, You Can Do It' - Automotive Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-if-you-can-dream-it-you-can-do2014-04-18T04:21:04.000Z2014-04-18T04:21:04.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/39i5tqHXWAE?wmode=opaque" frameborder="0"></iframe></p></div>Mid-Week Motivation with Joe Cala - 'Guilty by Association' - Automotive Sales - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-guilty-by-association2014-04-11T13:17:20.000Z2014-04-11T13:17:20.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/ewajIKrz18Y?wmode=opaque" frameborder="0"></iframe></p></div>Mid-Week Motivation with Joe Cala - 'Learning, Not Comparing' - Automotive Sales - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-learning-not-comparing2014-04-03T19:47:40.000Z2014-04-03T19:47:40.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/YlWg1PKgpO4?wmode=opaque" frameborder="0"></iframe></p></div>Mid-Week Motivation with Joe Cala - 'Change is Inevitable, but Growth is Optional' - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-change-is-inevitable-but-growth2014-03-27T15:00:00.000Z2014-03-27T15:00:00.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/4aOgmDSRqfw?wmode=opaque" frameborder="0"></iframe></p></div>Mid-Week Motivation with Joe Cala - 'Remove the Barriers' - Automotive Sales - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-remove-the-barriers-automotive2014-03-13T15:32:32.000Z2014-03-13T15:32:32.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/HGegVKiOuk8?wmode=opaque" frameborder="0"></iframe> )</p></div>Mid-Week Motivation with Joe Cala - 'Are You an Owner or a Renter?' - Automotive Sales - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-are-you-an-owner-or-a-renter2014-03-06T21:05:45.000Z2014-03-06T21:05:45.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/LaLyD4A_jR8?wmode=opaque" frameborder="0"></iframe></p></div>Mid-Week Motivation with Joe Cala - 'Be Genuine' - Automotive Sales - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-be-genuine-automotive-sales-car2014-02-20T15:53:25.000Z2014-02-20T15:53:25.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/dwJaK7b_lvw?wmode=opaque" frameborder="0"></iframe></p></div>Mid-Week Motivation with Joe Cala - 'Value-Driven VS Need-Driven' - Automotive Sales - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-value-driven-vs-need-driven2014-02-06T20:38:18.000Z2014-02-06T20:38:18.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/oxWSkxgZjkM?wmode=opaque" frameborder="0"></iframe></p></div>Mid-Week Motivation with Joe Cala - 'Motivation Matters' - Automotive Sales - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-motivation-matters-automotive2014-01-30T15:16:56.000Z2014-01-30T15:16:56.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/JEV9IhO-xZI?wmode=opaque" frameborder="0"></iframe></p></div>Mid-Week Motivation with Joe Cala - 'Practice Makes Permanent' - Automotive Sales - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-practice-makes-permanent2014-01-23T21:38:16.000Z2014-01-23T21:38:16.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/FV0QayPkOCw?wmode=opaque" frameborder="0"></iframe></p></div>“I’m Waiting For My Tax Return” Rebuttalhttps://automotiveinternetsales.com/profiles/blogs/i-m-waiting-for-my-tax-return-rebuttal2014-01-20T16:38:59.000Z2014-01-20T16:38:59.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p align="center"><b><a href="http://storage.ning.com/topology/rest/1.0/file/get/1474359?profile=original" target="_self"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1474359?profile=original" width="600" class="align-left"></a></b></p>
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<p align="center"><b>“I’m Waiting For My Tax Return” Rebuttal</b></p>
<p><i>Customer on the showroom while working a deal:</i></p>
<p><b>Customer: </b>We're going to wait until we get our tax return?</p>
<p><b>Dealer Synergy Partner:</b> I understand. So based off of your experience today, would this be the vehicle you're considering to purchase after you receive your return? </p>
<p><b>Customer: </b>Yes it is.</p>
<p><b>Dealer Synergy Partner: </b>And based on the numbers we were able to work out, will this vehicle fit your budget as we discussed?</p>
<p><b>Customer: </b>Yes it does.</p>
<p><b>Dealer Synergy Partner:</b> So other than wanting to wait to receive your tax return, is there anything else holding you back from making a decision to move forward with the purchase of this vehicle today?</p>
<p><b>Customer: </b>No, we just want to wait until we get our return so we can use some of if not all of the money towards this purchase.</p>
<p><b>Dealer Synergy Partner:</b> I understand. So were you thinking you’d put all of it down or a portion of it towards the vehicle?</p>
<p><b>Customer: </b>We’re not really sure yet, but when we see how much we’re going to get we want to look everything over to decide.</p>
<p><b>Dealer Synergy Partner:</b> That makes total sense to me. So if I was able to help you not only keep some of your tax return & maybe even all of it to use towards anything else other than this purchase, and still keep this purchase affordable to your budget, would it be safe to say you’d like to move forward with the purchase of your new vehicle?</p>
<p><i>Customer on the phone not wanting to come in:</i></p>
<p><b>Dealer Synergy Partner:</b> What will be the best time for you to come in today, the afternoon or evening?</p>
<p><b>Customer: </b>We're going to wait until we get our tax returns.</p>
<p><b>Dealer Synergy Partner:</b> I understand. So in waiting, what would be the difference between if you came in now versus waiting till after you receive your tax return?</p>
<p><b>Customer: </b>We just want to wait until we get our return so we can use some of it if not all of the money towards this purchase.</p>
<p><b>Dealer Synergy Partner:</b> That makes total sense to me. So if I was able to help you not only keep some of your tax return & maybe even all of it to use towards anything else other than this purchase, and still keep this purchase affordable to your budget, the money is better in your pocket then it is ours, wouldn’t you agree?</p>
<p><b>Customer:</b> Absolutely!</p>
<p><b>Dealer Synergy Partner:</b> So then would this afternoon or evening work best for you come in and receive your maximum savings?</p></div>Mid-Week Motivation with Joe Cala - 'Stay Focused' - Automotive Sales - Car Sales - Internet Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-stay-focused-automotive-sales2014-01-16T15:16:49.000Z2014-01-16T15:16:49.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/D7gDNvL5DUc?wmode=opaque" frameborder="0"></iframe></p></div>Mid-Week Motivation with Joe Cala - 'The Power of Words' - Automotive Sales - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-the-power-of-words-automotive2014-01-09T18:11:27.000Z2014-01-09T18:11:27.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/919eAx5D4tc?wmode=opaque" frameborder="0"></iframe></p></div>The 2014 Inventory Shopping Experience Study by Cobalthttps://automotiveinternetsales.com/profiles/blogs/the-2014-inventory-shopping-experience-study-by-cobalt2014-01-07T17:58:35.000Z2014-01-07T17:58:35.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p></p>
<p><a href="http://storage.ning.com/topology/rest/1.0/file/get/1474356?profile=original" target="_self"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1474356?profile=original" width="314" class="align-left"></a></p>
<p>Unless you were trapped under a full-size SUV in 2013, you've heard by now that your vehicle detail pages (VDPs) play a critical role along a customer’s path to purchase. The experience a visitor has on a VDP can go a long way toward </p>
<p>making or breaking the potential connection a shopper feels with a vehicle, and in turn, your dealership. So we set out to answer the question— What do shoppers want from your VDPs?</p>
<p>We studied real in-market car shoppers to determine how they engage with your inventory while researching their next purchase. We observed their shopping behavior and later asked what they expected to find while browsing your inventory. We poked, prodded, pestered and probed. All in the name of discovering what drives shopper engagement with your inventory.</p>
<p><a href="http://storage.ning.com/topology/rest/1.0/file/get/1474826?profile=original" target="_self">The 2014 Inventory Shopping Experience Study.pdf</a></p></div>We're Going to Wait Until After the Holidays!https://automotiveinternetsales.com/profiles/blogs/we-re-going-to-wait-until-after-the-holidays2013-12-11T05:00:00.000Z2013-12-11T05:00:00.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><i style="font-family: 'times new roman', times; font-size: 21px;"><a href="http://storage.ning.com/topology/rest/1.0/file/get/1474320?profile=original" target="_self"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1474320?profile=RESIZE_1024x1024" width="550" class="align-left"></a></i></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;">Here are a few scripts that you can implement immediately while speaking with prospects and while working a deal. Merry Christmas & Happy Holidays! </span></p>
<p><span class="font-size-5" style="font-family: 'times new roman', times;"><i>Customer on the showroom while working a deal:</i></span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Customer: </b>We're going to wait until after the holidays?</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Dealer Synergy Partner:</b> I understand. So based off of your experience today, would this be the vehicle you're considering to purchase after the holidays? </span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Customer: </b>Yes it is.</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Dealer Synergy Partner: </b>And based on the numbers we were able to work out, will this vehicle fit your budget as we discussed?</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Customer: </b>Yes it does.</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Dealer Synergy Partner:</b> So other than wanting to wait until after the holidays, is there anything else holding you back from making a decision to move forward with the purchase of this vehicle today?</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Customer: </b>No, we just want to wait until after the holidays.</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Dealer Synergy Partner:</b> I understand. So what would be the difference between if you did it now versus waiting till after the holidays?</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Customer: </b>With the holidays we just want to save money and don’t want to spend any additional money.</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Dealer Synergy Partner:</b> That makes total sense to me. I’m a lot like you and agree with saving money. So with saving you money and not having you spend any additional money today, it would be safe to say you’d like move forward with the purchase of your new vehicle, correct?</span></p>
<p></p>
<p><span class="font-size-5" style="font-family: 'times new roman', times;"><i>Customer on the phone not wanting to come in:</i></span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><span style="font-family: 'times new roman', times;"><b>Dealer Synergy Partner:</b> What will be the best time for you to come in today, the afternoon or evening?</span></span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Customer: </b>We're going to wait until after the holidays?</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Dealer Synergy Partner:</b> I understand. So in waiting, what would be the difference between if you came in now versus waiting till after the holidays?</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Customer: </b>With the holidays we just want to save money and don’t want to spend any additional money right now.</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Dealer Synergy Partner:</b> That makes total sense to me. I’m a lot like you and agree with saving money. As a matter of fact, we’re running time sensitive sales right now through the holidays, saving you more money now and before the holidays, then later after the holidays. With that being your main goal, sooner will definitely benefit you more than later, wouldn't you agree?</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Customer:</b> Yes</span></p>
<p><span class="font-size-3" style="font-family: 'times new roman', times;"><b>Dealer Synergy Partner:</b> So then would this afternoon or evening work best for you to come in and receive your maximum savings? </span></p>
<p></p></div>Mid-Week Motivation with Joe Cala - 'Don't Worry, Be Happy' - Automotive Sales - Car Saleshttps://automotiveinternetsales.com/profiles/blogs/mid-week-motivation-with-joe-cala-don-t-worry-be-happy-automotive2013-12-05T03:26:03.000Z2013-12-05T03:26:03.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><iframe width="640" height="360" src="http://www.youtube.com/embed/_Pv691azmgY?wmode=opaque" frameborder="0"></iframe></p></div>Lead On Your Feet & Not From Your Seathttps://automotiveinternetsales.com/profiles/blogs/lead-on-your-feet-not-from-your-seat2013-11-15T21:00:00.000Z2013-11-15T21:00:00.000ZJoseph Calahttps://automotiveinternetsales.com/members/JosephCala<div><p><a href="http://storage.ning.com/topology/rest/1.0/file/get/1474284?profile=original" target="_self"><img src="http://storage.ning.com/topology/rest/1.0/file/get/1474284?profile=original" width="478" class="align-left"></a></p>
<p>Your effectiveness in leadership will come from being around your team. You will have plenty of time at your desk to analyze reports, crunch numbers and work in your CRM, however resist the temptation to anchor down there and invest your time to the team.</p>
<p>You be the thermostat in your department and set the temperature every morning through your actions and by what you say. Your words are so important to the success & failure of your department. What you say, how you say it and why you say things will create an atmosphere and culture either positive or negative based on your choice of words. Think about it. Words are what you are reading right now. Words contain power. Words store within them energy to release into the atmosphere in which they are aimed towards. Words can create peace. Words can create wars. Words are powerful! Life and death are truly in the power of the tongue. Speak words that will inspire, encourage, teach, build up, and inject confidence. Let’s look at the power of words for a moment and see what they do to you when you just read and look at them let alone hear them spoken to you from someone. Don’t just read them to get through this, but behold them, think on them one at a time and let them marinate into your being as you do.</p>
<p>What do these words below remind you of? How do they make you feel when you see and experience them? Who do they bring into your mind when you see them?</p>
<ul>
<li>Love</li>
</ul>
<p></p>
<ul>
<li>Warmth</li>
</ul>
<p> </p>
<ul>
<li>Fun</li>
</ul>
<p> </p>
<ul>
<li>Laughing</li>
</ul>
<p> </p>
<ul>
<li>Peaceful</li>
</ul>
<p> </p>
<ul>
<li>Calm</li>
</ul>
<p> </p>
<ul>
<li>Tranquil</li>
</ul>
<p> </p>
<ul>
<li>Exciting</li>
</ul>
<p> </p>
<ul>
<li>Rich</li>
</ul>
<p> </p>
<ul>
<li>Scared</li>
</ul>
<p> </p>
<ul>
<li>Angry</li>
</ul>
<p> </p>
<ul>
<li>Hate</li>
</ul>
<p> </p>
<ul>
<li>Mad</li>
</ul>
<p> </p>
<ul>
<li>Sad</li>
</ul>
<p> </p>
<ul>
<li>Crying</li>
</ul>
<p> </p>
<ul>
<li>Overwhelmed</li>
</ul>
<p> </p>
<ul>
<li>Busy</li>
</ul>
<p> </p>
<ul>
<li>Stressed</li>
</ul>
<p> </p>
<ul>
<li>Depressed</li>
</ul>
<p> </p>
<ul>
<li>Lack</li>
</ul>
<p> </p>
<ul>
<li>Confused</li>
</ul>
<p> </p>
<p>Now this exercise was based on us only focusing on 1 word at a time. As I did this focusing on just 1 word at a time I experienced within me a wide variety of emotions, thoughts, memories, and feelings that I used to associate with these words listed above. If we can experience this much impact on just a group of single words alone, disconnected from other words creating sentences, then think about the impact these words will have once they are laser focused statements directed towards us with passion, feeling and meaning behind them. Words are powerful so use them wisely. They will create an environment, a culture and a temperature within your organization. Think before you talk, respond and react.</p>
<p>Talk to your team each morning. Create an open door to yourself so they can open up to you and give you access to help train, coach and teach them.</p>
<p>Stay approachable and be consistent. Consistency is so important. You do not want to be a roller coaster department always going up and down. Stay consistent in meetings, ongoing training, and anything else you say & do.</p>
<p>Recognize your team for who they are. They are people who are working together to accomplish individual & corporate goals every day. Whether they are performing well or poorly never minimize them, embarrass them or make fun of them in their abilities, lack of abilities, skillsets, good month, bad month or anything that would seem to lower their self-esteem. Although this may not be the most popular way to lead this is very effective and will help keep your team happy and wanting to come to work with and for you. Nobody likes to feel lowered in how they feel or are viewed in any sense of the meaning. Treat them with the same courtesy, kindness and respect as you would like to be treated.</p>
<p><b><br> Ask Your Team Questions</b></p>
<p>Your success is directly related to your team’s success. It’s your responsibility to remove any hindrance, roadblock or distraction negatively affecting their results, energy, morale and efforts. Here are just a few questions that you can ask your team to help discover these possibilities:</p>
<ul>
<li>Is there anything slowing you down as you perform your duties each day?</li>
<li>What can I do to help you perform to your highest capacity?</li>
<li>Do you have everything you need to do your job?</li>
<li>What are some, if any, challenges you are facing?</li>
<li>What is the most challenging objection you hear and would like help overcoming?</li>
<li>What is your strongest rebuttal to overcome Price? Availability? Convenience? Research? Credit? Hate Buying A Car?</li>
<li>If you were me what could I do differently to make your experience better?</li>
<li>If you were the customer what could we do better as a company to make their experience better?</li>
</ul></div>