If I took over your company, here's what I would do immediately.
I get asked this a lot: what would I do if I were running your dealership? And I always know the my first move with every single dealership.
My changes will:
– Have customers asking about value, not price
– Turn your salespeople into consultants
– Make your dealership a community resource, not just a storefront
– Raise you above the competition without cutting profits
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