Google AIS Custom Search

Profile Information




Schenectady, NY


March 11

Business Phone


What company/dealership do you work for?


What is your email address?

Which best describes you?


What is your job title within your company?


What is your company website?

Do you have a Facebook account? If so, enter the URL below.

Do you have a Twitter account? If so, enter the URL below.



Activity Feed

Paul Potratz posted a blog post
Has your blog reached its greatest potential? Your blog can boost traffic to your website, create demand for your products and services, and position your business as a credible resource for information. If you’re not utilizing your blog properly, y…
Paul Potratz posted a blog post
Good ideas always start with a bad one. Come to a meeting with an overflow of ideas and you're bound to find a good one out of the batch!Watch this week's #ThinkTankTuesday to learn how you can improve your brainstorming meetings, marketing strategy…
Paul Potratz posted a blog post
We talk a lot about how you can merchandise or present your product to get your customers to purchase. But what we really need to focus on is making sure that our digital customers receive a traditional experience.What do we mean? Watch this week’s…
Mar 16
Paul Potratz posted a blog post
In your marketing strategies, you should be working hard to tailor your message to specific audiences. Luckily, Google has a tool that can be used to help you. It allows us to show a certain piece of content to an audience if it meets a certain crit…
Mar 10
Paul Potratz posted a blog post
Business owners and marketers alike have long been set in the idea that in order to make money you must spend money. While this is inherently true, the amount spent and on what mediums, can drastically vary. Since 2009, before the height of social m…
Mar 7
Paul Potratz posted blog posts
Mar 1
Paul Potratz posted a blog post
Influencer marketing. It’s an affordable way to get your brand name out there and increase your sales. But where do you start?In order to add influencer marketing to your strategy or campaign, you have to iron out the details. In this week’s Hard Fa…
Feb 24
Paul Potratz posted a blog post
Change is something that is critical to your business. If you’re not adapting to the change around you, you’re bound to fall behind the ranks of your competitors!Join Paul and Ashley on this week’s Think Tank Tuesday as they give you tips and tricks…
Feb 22
Paul Potratz posted a blog post
This week on Think Tank Tuesday, Paul goes through some of the titles of sales events that we’ve all heard of…but may not really understand.We’d love to hear what you have to say. Comment below and follow us on Facebook.Website:…
Feb 14
Paul Potratz posted a blog post
Is there such a thing as a million dollar strategy or a one-size-fits-all strategy for your digital advertising?On this episode of Think Tank Tuesday, Paul, Ashley, and Juliana discuss brands that have attempted to utilize a million dollar strategy…
Feb 7
Paul Potratz posted a blog post
Great news! Pinterest is now testing search ads with keywords and shopping tools.97% of Pinterest searches are not brand specific, so a lot of the keywords will have to be intuitive -- just like a Google search. This means that you can supply conten…
Feb 3
Paul Potratz posted a blog post
So, let's talk about the future of dynamic Facebook ads. Be prepared to reach more than just the people who have previously engaged with your content. With these changes, you'll be able to get the attention of customers that have looked at similar p…
Jan 13
Paul Potratz posted a blog post
Don’t get caught up in the post-holiday blues! You’re definitely not alone. We all know that January can be a slow sales month for just about any business. It can be easy to get discouraged and anxious when you're not pacing to meet your monthly sal…
Jan 6
Paul Potratz posted a blog post
So many times we talk about using video to communicate your message to your customers. But what’s the right way to make a video? YouTube Director will walk you through exactly what you need to do to figure out what type of video will work for you.Th…
Dec 23, 2016
Paul Potratz posted a blog post
Have you ever heard of Google Tag Manager? If you haven’t, you’re losing customers! There is 1 huge disadvantage of not using Tag Manager - slow websites. On this week’s Hard Facts, Samantha explains how you can condense all of your tracking codes i…
Dec 16, 2016
Paul Potratz posted a blog post
In this episode of Hard Facts, Samantha was on Facebook Live from Google Headquarters in NYC. Were you able to catch it?Aside from learning what it means to be a Google Partner, Samantha, Candace, and Philip will give you ideas and strategies for yo…
Dec 9, 2016

Comment Wall

You need to be a member of Automotive Internet Sales - BDC - Free Training Resources to add comments!

Join Automotive Internet Sales - BDC - Free Training Resources


  • HAPPY BIRTHDAY Paul!!! From the Automotive Internet Sales team!!!!

This reply was deleted.