"Googolopoly" The BEST & Most Powerful Automotive Digital Marketing & Social Media Strategy for your Dealership
This Graphic sums it ALL up... This is Exactly what your dealership should be thinking with the Internet & with Digital Marketing / Social Media... The best analogy I can give you all is that I want you to think of Google as a Monopoly board or better yet a "Googolopoly" LOL! Google says that ONLY .5% (LESS than 1%) of people go past the First Page of Google. So, your strategy is SIMPLE... LIKE in Monopoly you try to get as many PROPERTIES as possible... That is what you want to do with the First Page of Google! you want to get as many positions as humanly possible. For example:
· You want to DOMINATE the First page EVERYWHERE... Starting with your MAIN www.abcmotors.com site.
· You want your Focus Sites / Micros Sites to show on the first page in the TOP 10.
· You want your Face Book...
· You want your Twitter...
· You want your NING...
· You want your Flicker...
· You want your You Tube...
· You want your Dealer Rater / Reputation Management etc...
· Videos, videos, Videos... AKA Video Search Engine Optimization!
· You want your Vertical Search... Google Business / google Maps...
· You want your REAL TIME Search (LIVE News Feeds on First Page Google)!
*** Why...? Simple... The MORE you are on the 1st PAGE the LESS EVERYONE else is... 3rd party providers, competition etc... And we all know that you have a FASTER gestation period generating your own leads, you have a higher gross and a higher closing ratio.
THE NEW Phrase to Remember is "Googolopoly"
Comments