Prospects visit the dealership, some buy, some don’t; inside the sales team, calls are made, leads are answered, and some of their prospects visit and some don’t; however, every prospect and sold customer has a follow-up schedule in the CRM, and the salespeople make every effort at contact and sale. All this effort is logged, monitored, and tracked by the staff inside the CRM.
This all sounds wonderful, doesn’t it? Notice something?
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