Sean:
I believe in the thought process but the variables of market size, ethnicity, income level, and educational background taint those numbers more than anything else. We have been involved in 20 groups for the past 5 years and I know dealers that print multiple statements (phony financials) to exceed group performance averages. I also know that Dealers need more training and input from the Manufacturers to get a handle on internet marketing and sales.
We need you to work with GM, Chrysler, and Ford to get us caught up and moving forward.
There are no easy answers and thanks for listening,
Dave Walsh
Re:
Dave,
Thank you for your email in response to my article in AutoSuccess Magazine.
I too have sen fictional numbers from dealers but that is what an Internet Sales 20 Group Moderator can filter through... Plus, not everyone is going to be allowed into the 20 group. this 20 Group is ONLY for dealers that want to be successful...
I am excited for our November 20 group, there will be a lot of Dealer Principals, GMs and High Level Internet Directors... These people I personally interviewed before I allowed membership. They are ALL focused on Success.
I would love an opportunity to speak to you and brainstorm some ideas with you.
*** Please sign up for www.automotiveinternetsales.com ITS FREE and it is the technology that supports the 20 Group. I would love to hear your opinion on it-
SVB
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