Fun idea to throw out there and we have been having HUGE success with.
Whatever city your dealership is from, check out the next sporting event that is set to play. For us, we are in a NY/PHI market so I can alter the search either way. But for conversations sake, lets use the Yankees. Tonight they play the Royals at 7:05.
Create a Facebook Post with the Yankees saying "Pine Belt Nissan Game of the Week! Yankees vs Royals. Pick tonight's winner and predict the score and the winner will receive a $150 gas card! It's as easy as Pick, Like, Share, and Win!"
Take 15 bucks out of your pocket and promote this post. You will be amazed at the results! People LOVE this. I also take this a step further... I will conquest our competitors cities.
Below is an example of our last contest. No one guessed the score and there was not a winner... But the end result was amazing.
In total we generated 12 shares, 51 likes, and 50 comments. It cost our dealership 15 dollars, no one won the gas card, and we were able to market in 4 of our top competitors cities. I made the age range 25-55 and it made for a very successful event.
Try it out. Low cost way to get your name out there and have fun with the public.
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