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http://www.internetsales20group.com http://www.dealersynergy.com

Sean V. Bradley & Internet Director, Matthew Sears Discuss Autotrader & Conventional Marketing / Advertising...

Automotive Internet Sales recently had Internet Sales Director, Matthew Sears at corporate headquarters in New Jersey. We sat down with Matt and answered some of his questions about "Traditional" Marketing and Advertising. Sean talked about the importance of Internet advertising. When 92-99% of prospects are going online BEFORE they step foot into the dealership... It becomes a no-brainer and combine that with the fact that Internet advertising is LESS than $200 per car, where as traditional is over $600 per car in advertising as per NADA.

For more information and training videos, goto http://www.automotivedigitaltraining.com

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http://www.internetsales20group.com

Jim Ziegler and Tim Martell Talk Cars.com Controversy | Wikimotive Podcasts #1

Jim Ziegler and Tim Martell discuss the Cars.com controversy. When a consumer submits a lead on a paying dealer's inventory, is it wrong for cars.com to feed the consumer the competition's inventory too?

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Citations:
http://www.carpricesecrets.com
http://www.whypaysticker.com
http://www.carsguru.com

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