http://www.DealerVideoProduction.com 856-546-2440
Example of An Effective Video Email Template For Your CRM
EXAMPLE of an AWESOME Video Email Template for the "End of The Month". Dealerships should be creating a Video Email Template Library and programming their CRM action plans to deploy automatically. Remember a video in an email increases "read open rates" 200-300%
https://www.eventbrite.com/e/franklin-coveys-the-7-habits-of-highly-effective-people-tickets-11494689927
Sean V. Bradley & Karen Bradley Will Be Training The 7 Habits of Highly Effective People - June 17th
http://www.franklincoveydealersynergy.com
http://www.internetsales20group.com
I was recently onsite at a Dealership client in Michigan and was PLEASANTLY surprised to see that the ENTIRE management team was immersed in the 7 Habits Of Highly Effective People Training! Every week they read a new chapter and discuss it in the Manger's Meeting. When I came to the dealership to train they were on habit 6... "SYNERGY"! They were so kind to invite me to share some of my thoughts and knowledge as a FranklinCovey Trainer and I had such an amazing time explaining my interpretation of Dr.Covey's message.
This video is of me "free styling" my thoughts about the 6th Habit and how it all comes together.
Enjoy!
Are you building value during your presentation/demonstration?
In Part 3 of this series I'll go over the issue of spending some time outside of work perfecting your skills. As we know in the automotive industry when you start your career most never receive any real training or if there is training it's very rudimentary. When I started in the business I was given a box of about 20 VCR tapes and told to sit in a room for two days watching them. Equally relevant, during this two day marathon I had a sales professional come in the room and talk to me for over a hour about how I was going to hate the business. Upon completion of this worthless endeavor I was given an office, directed to where the forms were and told to shadow a 6 car a month salesman.
How many great people have we lost in the automotive industry due to this lack of training? This strategy is setting new people up for failure and most importantly it's not giving new people the opportunity to fulfill their dreams. What's even worse is that I know stores that still have this strategy in place for new hires.
We must analyze true professionals to see what separates the Oscar winner or #1 draft pick from the pack that never make it. Do you think that a #1 draft pick just showed up for the game and never perfected their skill before the game? The movie start that get's $20 million a movie do you think that is by coincidence? The student that graduates with a 4.0 do you think he/she spent time outside of class studying? What's inherent in all these professionals is that they spend a vast amount of time outside of their field perfecting their craft.
Do we think that the automotive industry is any different? If you want to take your career to the next level it's imperative that you also sharpen your saw!! Study websites, listen to lectures, read books and go to seminars to help increase your human capital. Those that make the real money in this business have a strategy in place that made their dreams a reality. Successful people take it upon themselves to become the best in their industry and that's why they are compensated as such.
Last but not least we must look at what we do as a career not just a job!! Those that have the career mindset will put in the extra effort to take their career to the next level. Good luck and good selling....
http://www.franklincoveydealersynergy.com
Karen Bradley, President of Dealer Synergy Training On The 7 Habits Of Highly Effective People At An Internet Sales 20 Group in 2009
Despite social media’s rapid ascent to its current status as the “must-have” channel for all marketers, the most effective marketing tool for business may still be email marketing. A well planned and executed email campaign has the ability to produce higher rates of engagement and user action than a similar social campaign. Not bad for a channel that’s been around since before Mark Zuckerberg was even born.
However, email can be a difficult medium to master for many marketers. From subject lines to send times, there are hundreds of variables that affect the success or failure of a given email campaign. In a recent Pardot survey, respondents reported using email marketing for a number of different purposes as well. With so many elements to consider, email can be overwhelming for many marketers. It’s for this reason that we have created the infographic below to help marketers design successful campaigns quickly, by focusing on the steps that matter the most.
Source - http://www.pardot.com/infographic/6-steps-effective-email-marketing-infographic
http://www.franklincoveydealersynergy.com
Sean V. Bradley, Karen M. Bradley And... Dr. Stephen Covey (Author of the 7 Habits of Highly Effective People)
