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Everyone Should Have A Pricing Process - Make Money Mondays - Special Edition

In this week's Episode of Make Money Mondays Special Edition, Toni Anne Fardette, Business Development Director of the Atlantic Auto Group and The Billion Dollar Girl, explains how to handle customers who go into your dealership and ask for pricing. You need to know the difference between price shopper and someone who is asking general questions. It is very important that you train your people on scripts on how to handle customers who only ask about price.

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This Monday Sean talks about the question, "What did you say?" Have you ever met someone that sounds stupid? There's a saying, "It's better to keep your mouth shut, and let them think you're a fool than open your mouth and prove it." Potential buyers can not see you, so you need to create a positive image of yourself through your words by being articulate, educated, and sensible. Listen to what the prospect is saying and then meet their questions and expectations strategically.

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