Chrysler Sales Consultant Sold 47 Units In 1 Month & Averages 35 Units Per Month
Congratulations Spirit Chrysler, Dodge, Jeep & Ram They Are The June 2014 COVER Of AutoSuccess Magazine & Dealer Synergy Client!
Pot of Gold is a turn-key email marketing program that allows dealerships to reactivate dormant prospects from their CRM (the average dealership has over 20,000 unsold internet leads).
The Pot of Gold, will reactivate these old dead leads, generate a new revenue stream and will double your internet closing ratio in 90 days. GUARANTEED.
Special Program and Pricing for Chrysler Dealers. PAP Eligible
Pot of Gold Program Advantages:
Superior email deliverability through spam filters.
Mobile-enabled emails. (36% of people read on a mobile phone)
Automated email messaging
2 sales/service campaigns a month to the ENTIRE prospect database
Detailed analytics and revenue reporting
Dedicated account manager
Hot leads are passed to dealership contact for follow-up
Professionally designed and written email campaigns
Increased web traffic
Double internet lead closing ratios by up to 50%
Real Statistics from Pot of Gold Customers:
A Chrysler store in Maryland has been using POG for 10 months and sold 232 cars due to POG email campaigns.
A Chevrolet dealership in Maryland saw a 7-8% open rate in emails and a click through rate of 21% and saw revenues in their service department over $150K within 90 days.
A Honda Dealer in Ohio generated 57 sales in a 90 day period marketing to a prospect database of 17431 emails.
The cross promotion ad, It Comes Standard produced by Will Ferrell, touts all the great features of the glove box, and has been picked by AdWeek as one of their top ten for the week. I'm still partial to the ad that picks on the horse. Great marketing campaign!
3 Part Video Interview with Durran Cage, GSM of Alan Vines Automotive The September 2012 AutoSuccess Cover Story...
You can meet Durran Cage at the upcoming Internet Sales 20 Group in Chicago October 23-25th
A Tennessee Chrysler, Dodge & Jeep Dealership is Looking To Hit Their OEM Bonus ($50,000 Retro CASH) - Can They Do It? Of Course They Can!
Jeep® Brand Reaches Major Social Media Milestone: First Domestic Automotive Brand With More Than 1 Million Facebook Fans
SOURCE Chrysler Group LLC
AUBURN HILLS, Mich., Feb 18, 2011 /PRNewswire/ -- The Jeep® brand reached an unprecedented domestic automotive milestone today, as fans on the brand's Facebook page reached and surpassed the 1 million mark. In achieving more than 1 million fans on its Facebook page, the Jeep brand exceeds the next closest domestic automotive brand fan's total by more than 450,000.
"We are honored to be the first and only domestic automotive brand that can claim more than 1 million Facebook fans," said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. "This reinforces the fact that Jeep is clearly one of the most well-known and loved brands throughout the world, and comes as we continue to gain sales momentum and begin to celebrate the 70th anniversary of the brand."
In 2010, the Jeep brand experienced triple digit growth in its fan base on Facebook. The brand continues to foster a vibrant and innovative social community for its passionate fans and owners. In July, Jeep brand fans tested the size limits of Facebook's photo album, "Photos by Others." Fans exceeded the 20,000 photo-limit resulting in a need for Facebook to accommodate the increased number of images.
Along with Facebook, the Jeep brand's social media initiatives include presence on Twitter, You Tube and foursquare web sites. The Jeep brand was the first automotive brand to have an official profile on foursquare.com, the popular location-based social network that allows users to "check-in" at any location. The official Jeep brand You Tube channel is among the top 10 sponsored-channels with over 4.3 million video views.
In 2010, Jeep vehicle sales improved 24 percent globally, and 26 percent in the U.S. versus 2009, with double-digit sales gains for each vehicle in the brand's lineup.
For 2011, Jeep has introduced all-new or significantly refreshed versions of each of its vehicles. With the greatest range of SUVs under one brand, the Jeep vehicle portfolio consists of:
- Compass: A compact SUV with a new sophisticated, premium design for 2011, the Jeep Compass delivers unsurpassed 4x4 fuel economy, freedom, utility, and Jeep 4x4 cachet and capability, all at a terrific value
- Grand Cherokee: The most capable and luxurious Grand Cherokee ever, balancing legendary Jeep capability with sophistication to deliver a premium driving experience for all adventures
- Liberty: The mid-size SUV from Jeep that offers Jeep Trail Rated® 4x4 capability combined with on-road refinement and numerous innovative features, including the industry-exclusive full-length Sky Slider® open canvas roof
- Patriot: A compact SUV delivering the fun, adventure and value only Jeep can offer, with unsurpassed 4x4 fuel economy and segment leading capability
- Wrangler: The icon of the Jeep brand, it remains true to its heritage as the original fun-and-freedom machine. For 2011, it boasts an all-new interior, and an available premium body color hardtop for Sahara models
- Wrangler Unlimited: The only four-door convertible SUV on the market with room for five adult passengers, Wrangler Unlimited receives an all-new interior for 2011 and an available premium body color hardtop for Sahara models
Built on seven decades of legendary heritage, Jeep is the authentic sport-utility vehicle (SUV) with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence.
Whether identified by their ownership of multiple Jeep vehicles, or their regular attendance at branded events, or by their abundance of Jeep gear – branded products from clothing to baby strollers – Jeep owners all have one common trait: a Jeep vehicle delivering benchmark, all-weather capability that allows them to go anywhere and do anything. It's not unusual to see Jeep owners sporting a bumper sticker that reads, "It's a Jeep thing...you wouldn't understand."
To meet consumer demand around the world, all Jeep models are sold outside North America – and all are available in right-hand drive versions and with gasoline and diesel powertrain options. Chrysler Group LLC sells and services vehicles in approximately 120 countries around the world.
©2011 PR Newswire. All Rights Reserved.
Chrysler Dodge Jeep Dealership comes up with a VERY CREATIVE Social Media Strategy for their FaceBook using "call of Duty, Black Ops" as a Promo for "Likes"... Basically, all a person has to do is "LIKE" Locklear's FaceBook Fan Page and they will be entered into a FREE drawing / Contest for a FREE Call of Duty, Black Ops game-
** If you "LIKE" their dealership on FaceBook, prospects are automatically entered to win a FREE "Call of Duty, Black Ops" game!
(Let me know what you think about this type of campaign... or if you have a unique social media campaign you would like to share with the community).
A brief background of my history in the automotive business, I first started in the car business at 17 years old selling cars at Zangara Dodge in Albuquerque, New Mexico. While selling at the dealership I was also able to get my Bachelors Degree in Business Administration with a Concentration in Accounting, I then went to work for Chrysler as a District Sales Manager over West Tennessee, Memphis, and Mississippi Chrysler Dodge Jeep Dealers. The District Sales Manager position allowed me to go into 15-20 different dealerships on a weekly basis, and by doing this I was able to take bits and pieces from each dealership on what's effective and what has been proven to be ineffective in sales and service. I also started to see that there was a major piece of business missing in each dealership, the Internet Department. Can you believe that not a single dealership in Memphis or West Tennessee had an Internet Sales Department? I then took the opportunity to resign from Chrysler and join a very aggressive dealer by the name of Alan Vines who was ready to take the internet to the next level but was not sure if he could find the right person for the job... I joined Gary Mathews of Jackson in August 4, 2008, and it has been nothing but a blessing since. And with the recent help of Dealer Synergy, we were able to double our sales and we are continually trying to improve our department on a daily basis. As many of you know, it's not just about consistency within an Internet Department, it is more about consistent implementation and discipline of sticking to the basics and fundamentals of your Internet Sales Process. I look forward to obtaining new ideas and suggestions through automotiveintersales.com. Once again I am thank the Internet Sales Managers and Internet Sales Coordinators at Gary Mathews and DS staff for all the support and success.
If you have any ideas, suggestions, questions, or would like to contact me, you can do so by emailing firstname.lastname@example.org or calling me directly at 731-394-6907 at anytime.
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