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http://www.dealersynergy.com 856-546-2440 

Sean V. Bradley Wins The Auto Dealer Live Debate Against Alan Ram, Thanks The Dealers That Voted For Him & Elaborates On His Philosophy

** If you missed the Auto Dealer Live "Thrilla With Villa" Debate with Sean V. Bradley & Alan Ram, then watch the video below:

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http://www.ustream.tv/channel/imperial-press-direct ;

Sean V. Bradley Set To Debate Alan Ram Thursday May, 8th at 3:30pm Eastern On "BDC" (I'm going to CRUSH Him)

Awesome That Coach Tony Dungy Gives A Shout Out To Me & Alan :) 

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Palm Harbor, Fla. - ChatLead.com, Inc. / CarChat24, a leader in 24/7 Staffed Auto Dealer Chat Support, and Dealer Chat Software as a Service, announced today the appointment of Jason Good as Vice President of Marketing and Strategic Alliances. Good joins the team in a leadership role and will focus on the continued growth and positioning of CarChat24 in North America and emerging markets. Good will be located in the Palm Harbor, Florida head office; reporting to Shereef Moawad, President and CEO of ChatLead.com,Inc / CarChat24.

Good brings nearly 20 years of sales management leadership experience (12 in retail auto sales) to CarChat24 and most recently was the General Sales Manager of a 1,200 new car annual volume Mercedes-Benz store for the past 6 years. According to CarChat24’s CEO, Shereef Moawad, “Jason Good’s experience in the automotive sales business will be a real asset to CarChat24.” Additionally Shereef commented “We look forward to continued strong growth under Jason’s leadership and expansion of both our domestic and international footprint.”

When asked about his decision to join CarChat24 Good said “CarChat24 is a progressive, fast-paced and entrepreneurial company. I'm elated to be joining this growth company.” And with respect to the marketplace, “2014 is going to be an exciting year for Auto Dealer Chat with adoption expected to more than double 2013. This year, Car Dealers will embrace new and innovative chat technologies and staffed/managed automotive specific chat support service alternatives as a way to drive growth and profitability. Whether its desktop dealer chat software, mobile dealer chat solutions, or Staffed/Managed 24/7 dealer chat support solutions, CarChat24 is well-positioned to serve its customers and partners in North America."

Email Jason at Jason.Good@CarChat24.com, or Call Jason at 800-510-7567 ext 707. To learn more about Jason Good connect with Jason at linkedin.com/in/jasongoodcarchat24.

About CarChat24.com (http://carchat24.com)
CarChat24 provides 24/7 hosted Live Chat Support & Dealer Chat Software for new and used car dealership websites. CarChat24 helps dealers sell more vehicles by converting a higher percentage of their website visitors into quality leads. Since June of 2006, CarChat24 has been helping car dealers improve their sales and customer service on the Internet. Our mission is to empower car dealers with cutting edge live chat technology, and provide the professional staff and superior processes needed to obtain the best possible results. We are committed to helping our clients get the best return on investment from their websites. We strive to make our support service the very best and are always looking for innovative ways to give our dealers the edge over their competition. Follow CarChat24 on www.twitter.com/CarChat24 and fan CarChat24 on Facebook.com/CarChat24

For more information visit www.carchat24.com or call 1-800-510-7567

ChatLead.com, Inc/CarChat24
1592 Lago Vista Blvd.
Palm Harbor, Florida 34685
800-510-7567
www.CarChat24.com

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Ok... You saw that video. Now watch the previous video. I am SO proud of this team. They went from Not feeling comfortabel, not being able to clear the whole 10 steps to CRUSHING it. 

But that is STILL Not enough... I want my team to know the phone process inside and out, forwards and backwards. They will get there!

 


http://www.dealersynergy.com

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I recently came across a case study from the folks at BoldChat, and in it, they discussed the impact and implementation that their Live Chat program has had on NorthFace's business.

Before we dive into the key points in the case study, here's a question you need to ask yourself:

  • Does your dealership website incorporate some variation of a LiveChat program?

If your top priority is customer service, it should. Here are a few benefits that were pointed out in the Case Study:

  • You will see an increase in customer engagement
    • If a customer is not sure what type of car they're looking for, chances are that they'll much prefer a live chat to a phone call. They might not want to get on the phone until they're absolutely sure what they want.
    • This also falls under the category of ZMOT (Zero Moment of Truth). Customers are going online first before hitting the store/dealership. You must be there during the Zero Moment of Truth and Livechat can give you that advantage.
  • After implementing Live Chat for their website, NorthFace saw a rise in chats/month from 4,000 to 17,000
  • It will benefit your customer service team!
    • Participating in live chat with customers will require your CSR's to become experts and more well versed in the product (i.e. vehicles) you're selling
    • Before implementing chat, you'll want to vett your CSRs to ensure they're product evangelists.

So, does your website have some sort of Live Chat program? Why or Why not?

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24/7 Chat Case Study - Toyota of Irving

This was a case study I recently posted on my blog: Automotive Marketing . We ran this study on Dealer Refresh for 2 months. Below you will see the results before adding Car Chat 24 and after. Anyone on Automotiveinternetsales.com that would be interested in a 30 day free trial, feel free to reach out.

05 Oct 2010

Toyota of Irving – Success Story w/Car Chat 24

Car Chat 24 Case Studies, Edit No Comments

increase sales with car chat 24

I’m happy to report that we have yet another fully satisfied customer using Car Chat 24. Toyota of Irving’s Internet director took part in our latest case study on DealerRefresh.

The #1 Hottest Thread on the popular DealerRefresh forum is none other than “Free 24/7 Live Dealer Support, Staff, and Leads (Case Study).”

Here is what Maria had to say after her 2 month trial:

You can see that Toyota of Irving after adding Car Chat 24 was able to increase their conversion by 60-70% and their website sales by over 40%.

Here is what Maria Jones had to say about her experience:

As you can see the addition of a chat service (Car Chat 24) has yielded great results. At Toyota of Irving we are converting more visitors into valid leads and increasing guest satisfaction. It is truly amazing that we are capturing visitors as they are live on our site 24 hours a day! Some of them even get a response from us while they are still on-line after the chat. I will say however, this study focused on sales leads but I can’t tell you how many service leads came over as well and I know that we enjoyed some pretty good tickets from those leads as well! I hope that this data is helpful to you”.

I thought it would be important to display the data before adding chat and after.

Conversion Rate: The percentage of absolute unique visitors who submit a form on your website.

Numbers Before Chat:

Feb 2010

Unique Visitors: 4370

Web Leads: 94

Conversion: 2.15%

Sales: 24

Closing: 25%

March 2010

Unique Visitors: 7409

Web Leads: 219

Conversion: 2.9%

Sales: 42

Closing: 19%

Numbers After Chat:

Final numbers for June 2010 from Toyota of Irving:

Total Unique Visitors: 3728

Total Website Leads without Chat Leads: 87
Lead Conversion % without Chat Leads: 2.33%
Total CarChat24 Leads/Appointments/Queries: 62
Total Conversion % with Chat Leads: 3.99%
Total Lead Conversion % increase: 71.24%
Total Website Sales without Chat Leads: 22
Total Chat Lead Sales: 9
Total Sales: 31
Website Sales % increase: 41%

July 2010 Case Study Results (Final)
Total Unique Visitors: 4487
Total Website Leads without Chat Leads: 154
Lead Conversion % without Chat Leads: 3.43%

To
tal CarChat24 Leads/Appointments/Queries: 92
Total Conversion % with Chat Leads: 5.48%
Total Lead Conversion % increase: 59.76%
Total Website Sales without Chat Leads: 32
Total Chat Lead Sales: 14
Total Sales: 47
Website Sales % increase: 43.75%

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